Design Thinking for Business Innovation & Strategic Problem Solving
Adopt human-centred Design Thinking to solve complex challenges. Learn Inspiration, Ideation, and Implementation stages. Translate customer insights into innovative solutions, develop creative skills, and improve decision-making and organizational innovation
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This Course Is Ideal For
• Business strategists and innovation leaders
• Customer experience and service design professionals
• Business development and marketing managers
• Project managers and operations managers
• Human resource and organisational development professionals
• Product development and R&D managers
• Strategy and transformation teams
• Entrepreneurs and startup founders
What to Expect In This Course
Skill You Will Learn
• Apply Design Thinking frameworks to analyse and solve complex organisational challenges.
• Identify user needs and opportunities using empathy mapping and customer journey analysis.
• Analyse problems using divergent and convergent thinking approaches to generate innovative ideas.
• Develop creative solutions using structured ideation tools such as brainstorming and SCAMPER.
• Prototype and test ideas using rapid experimentation and feedback techniques.
• Implement Design Thinking methods to enhance innovation, service design, and business improvement.
Programme Module
Lesson 1: Design Thinking Fundamentals & Framework
Design Thinking principles, stages (Inspiration, Ideation, Implementation), human-centered approach, and mindset.
• Design Thinking definition
• Framework overview
• Key principles
• Human-centered approach
• Mindset development
Lesson 2: Inspiration - Understanding User Needs
Empathy mapping, customer journey analysis, user research, insights discovery, and need identification.
• Empathy mapping
• Customer journey analysis
• User research methods
• Insight discovery
• Need identification
Lesson 3: Ideation - Generating Creative Solutions
Brainstorming, divergent and convergent thinking, SCAMPER, ideation tools, and idea development.
• Brainstorming techniques
• Divergent thinking
• Convergent thinking
• SCAMPER method
• Idea refinement
Lesson 4: Rapid Prototyping & Testing
Prototyping methods, low-fidelity mockups, rapid experimentation, feedback collection, and iteration.
• Prototyping concepts
• Low-fidelity approaches
• Rapid experimentation
• Feedback gathering
• Iteration cycles
Lesson 5: Implementation & Organizational Innovation
Service design, business improvement, organizational change, scaling solutions, and innovation strategies.
• Service design applications
• Business improvement
• Organizational change
• Scaling solutions
• Innovation initiatives
Practical Tools Participants Will Learn
• Fishbone Diagram for root cause analysis
• The 5 Whys technique for identifying underlying issues
• Process mapping for analysing operational problems
• Emotional intelligence techniques for rational decision-making
• Structured frameworks for effective execution and accountability
Funding
Self-Sponsor
HRDC Claimable
What our learners are saying
Ahmad Bahri
Training Name of the course
This programme sharpened my clarity,confidence, and professionalism in everymessage—emails, reports, andpresentations now feel purposeful and impactful.
James
Training Name of the course
This programme sharpened my clarity,confidence, and professionalism in every message—emails, reports, andpresentations now feel purposeful and impactful.
Course Schedule
Frequently Asked Questions
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